Optimistic is the advanced route planning platform trusted by leading Baltic companies. Reduce planning time by up to 80%, cut fuel costs by up to 20%, and minimise failed deliveries — from the first week.
Manual route planning isn't just slow — it's expensive. See what changes from the first week.
No long implementation projects. No months of setup. Results visible from your first working day.
CSV, API, or manual
40+ constraints
Mobile app, live GPS
Auto KPI reports
Upload a CSV file, connect via REST API, or enter addresses manually. Pre-built connectors for SAP, 1C, Microsoft Dynamics, Oracle, Excel. Full integration including testing typically takes 1–3 months.
Our optimisation engine applies over 40 real-world constraints simultaneously — time windows, vehicle loads, driver certifications, fuel type, traffic, and more. Results consistently more efficient than any manual planning.
One click dispatches optimised routes via the Optimistic mobile app (Android & iOS). Turn-by-turn navigation, stop list, customer details. Customers receive automatic SMS/email ETAs with branded tracking links.
After every shift, Optimistic compares planned routes against actual execution. Weekly and monthly KPI reports auto-generated. GDPR-compliant EU data centres.
A complete route operations system — not a patchwork of disconnected tools.
Click any industry to see challenges we solve. Metrics are industry-typical ranges based on McKinsey, Capgemini, and Gartner research.
"We used to spend over an hour every morning on routes. Now the algorithm does it in 3 minutes — and the routes are measurably better."
— Dairy industry"Load optimisation let us add 18% more stops per truck — we avoided buying three new vehicles this year."
— Beverage industry"Every morning we rebuild 40 routes from scratch at 03:00. Optimistic does it in 3 minutes — we could not operate at this scale without it."
— Bakery industry"Regulatory compliance was our biggest concern. The system handled chain-of-custody documentation perfectly from the first delivery."
— Pharma industry"Hazmat compliance used to be a manual checklist nightmare. Now every route is automatically ADR-compliant — zero violations in 18 months."
— Fuel & energy industry"We handle 6 different product categories across 300 retail points daily. Optimistic cut our total mileage by 22% in the first quarter."
— Distribution industry"Route unpredictability is critical for security. The system randomises patterns while still optimising for efficiency — we got both."
— Security industry"Our delivery sequence must match production output exactly. Optimistic syncs routes to our factory schedule — dispatch is now fully automated."
— Manufacturing industryMetrics shown are industry-typical ranges based on published research by McKinsey, Capgemini, Gartner, and verified case studies. Individual results vary — your exact savings are confirmed during the Route Audit using your actual data.
Adjust the sliders to match your fleet. Most clients reach full payback within 3–6 months.
Adjust to match your operation
Not ready to commit? Start here. We take your actual routes and real stop data — run a complete optimisation simulation — and show your exact savings before you spend a euro on software.
How we compare to global route planning tools on the dimensions that matter most for Baltic operators.
| Feature | Optimistic ⭐ | Paragon / Aptean | Routific | SAP TM / S/4HANA | Manual Excel | Google Maps |
|---|---|---|---|---|---|---|
| Baltic language support (LV, LT, ET, RU) | ✓ | ✗ | ✗ | ✗ | ✗ | ✗ |
| Local regulatory compliance | ✓ | Partial | ✗ | Partial | ✗ | ✗ |
| SAP / ERP integration | ✓ | ✓ | ✗ | ✓ Native | ✗ | ✗ |
| Excel / CSV import | ✓ | ✓ | ✓ | Limited | ✓ Manual | ✗ |
| Dedicated Baltic support team | ✓ | ✗ | ✗ | ✗ | ✗ | ✗ |
| 40+ routing constraints | ✓ | ✓ | Basic | ✓ | ✗ Manual | ✗ |
| Offline driver mobile app | ✓ | ✓ | ✓ | Add-on | ✗ | ✗ |
| Live operations dashboard | ✓ | ✓ | ✓ | ✓ | ✗ | Basic |
| Customer SMS/email tracking | ✓ | ✓ | ✓ | Add-on | ✗ | ✗ |
| Route Audit before subscription | ✓ | ✗ | ✗ | ✗ | ✗ | ✗ |
| Staff training & certification | ✓ | Extra cost | ✗ | Extra cost | ✗ | ✗ |
| SME-appropriate pricing | ✓ | ✗ Enterprise | ✓ | ✗ Enterprise | ✗ Staff cost | API costs |
| Implementation time | 1–3 months | 6–18 months | 1–3 months | 12–24 months | Immediate | ✗ |
| Planning time per day | ~4 min | 10–20 min | 10–20 min | 15–30 min | 45–90 min | 45–90 min |
Route optimisation directly impacts revenue, costs, customer satisfaction, and team morale.
Beyond the standard platform, Optimistic builds custom route and logistics automation tailored to your specific operation.
Optimistic was founded in Riga, Latvia by a team with deep roots in logistics operations and software development. We saw firsthand how manual route planning was holding Baltic businesses back — and built the tools we wished we had.
Part of the Futech group, we combine over 10 years of Baltic logistics software expertise — route optimisation, GPS fleet management, and logistics analytics — to deliver tools built for the real conditions of our markets. The 200+ figure reflects active clients across the Futech group portfolio.
Order the Route Audit. See your real data through our engine. Then decide — with complete information and no obligation.
We'll analyse your real routes and deliver an exact savings report within 5 business days. The €1,500 fee is credited to your subscription if you proceed.
By submitting you agree to be contacted by Optimistic regarding the Route Audit. Data handled per our Privacy Policy and GDPR.
We'll be in touch within 1 business day to confirm your audit and discuss next steps.
Find out exactly how much your routes are costing you. Takes 2 minutes.